The Summer 2012 digital magazine was the first launch for Pink and Blue publication. It was created for fashion forward parents to read about topics that range from fashion, beauty, entertainment, and the best parenting advice.
TAKE-OFF! had developed P&B’s first editorial that came with the challenge of transforming a great idea into a great publication. The focus was on delivering an editorial design through dominating imagery when appropriate, devising visual appealing elements that speak to the readers and composing multiple graphic entry points.